Google Ads Training

Video Courses To Master Google Ads

Free 1-on-1 consultation with course purchase!

Uncover the Strategies used by my agency to build and optimize a converting Google Ads Search Campaign

A Step-by-Step guide taught by That PPC Guy, a 14 year Google Ads veteran and a Google Ads Partner.

Understanding Search Results
Creating A New Account
Setting Up Billing
Choosing An Objective
Selecting A Bid Strategy
Creating An Ad Group
Understanding Keyword Match Types
Negative Keywords
Creating Relevant Ad Copy
Understand Quality Scores
Using Ad Extensions
Location, Demographics and Audiences
Conversion Tracking
Optimizing and Benchmarking

- Bonuses -

Free Google Ads Optimization Checklist
Free Guide To Top 10 Google Ads mistakes
Free 30 minute consultation with That PPC Guy

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Testimonial

"I enrolled in Justin's course on a whim because I aimed to acquire a lucrative skill. It was undeniably the right decision! Justin adeptly transformed a daunting skill into actionable learning steps. After completing his course and benefiting from his guidance and encouragement, Justin helped me propel my skill set. I harnessed what I learned from him and establish a sustainable business. Whether you incorporate this skill into your business services or utilize it as your own tool, it is an incredible asset with wide-ranging applications across numerous platforms. Analytics and data are integral to everything we do online and I could not imagine starting my journey anywhere else."

➡️ Dive into Google Search Ads with this 2.5 hour video led by That PPC Guy. In this training you’ll receive step-by-step instructions for setting up a Google Ads Search campaign.

Follow along as That PPC Guy builds a campaign from start to finish, including selecting a goal, defining an audience, understanding location settings, selecting keywords, bidding, reporting, and so much more. Understand the importance of each step and how they affect the performance of a campaign.

This tutorial is all you need to get started with Google Ads and uses the same format That PPC Guy uses for his clients. Perfect for business owners, freelancers and agencies.

— Updated for 2023 —

Learn More About Your Host, Justin

Before starting my own business I managed $2MM in annual ad spend as a Digital Marketing Director at the corporate level and also worked as a paid media specialist at a marketing agency, both in Houston, TX. I took lessons from both experiences, combined them with my ideas and energy, and built That PPC Guy.

That PPC Guy is a Google Partner managing over $300k/mo. in ad spend for clients across the United States. We utilize Search, Shopping, Display and YouTube for our clients.

As of 2023 my family and I live full time in a 37′ motorhome. We have traveled all over the country and visited over 20 National Parks. Aside from PPC I love sharing about my travels and visiting clients face-to-face.